Project Kutzner & Fiedler

The Research Group FOR 1410 was funded by the DFG from 2010 to 2017. All projects have been completed.

Decisions based on features and dimensions: How contextual framing changes processing

The central topic of the present proposal – the impact of attribute framing effects on decision- making – is at the heart of the cooperative research program titled “contextualizing decision making”. The project is best located in Cluster 1, the role of the information ecology, even though cooperative research will be pursued with projects from all clusters. The notion of framing – which grew out of the most famous contemporary decision theory, Prospect Theory (Kahneman & Tversky, 1979) – highlights the empirical phenomenon that different ways of presenting (“framing”) the same decision problem often lead to preference changes and reversals. Such anomalies provide a challenge to most theories of rational behaviour.



Dr. Florian Kutzner

Department of social psychology, University of Heidelberg 

Tel: +44 (0) 247 652 8484

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Prof. Dr. Klaus Fiedler

Department of social psychology, University of Heidelberg 

Tel: +49 (0) 622 154 7270 

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M. Sc. Max Ihmels

Department of Social Psychology, University of Heidelberg

Tel: +49 (0) 622 154 7366

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Student Research Assistants:

Karolin Salmen

Research groupPublicationsLabActivitiesSummer School 2015Small Group Meeting 2017